Tim Elverson has revealed individual victories are the primary objective for BIKE Channel Canyon in the British Cycling National Circuit Series.
The six-round competition gets under way in Otley at 8.30pm tonight before climaxing on Wednesday, July 26 with the Colne Grand Prix.
In between, the team will lock horns with JLT Condor, ONE Pro Cycling, Madison Genesis, Team Wiggins, Team Raleigh and three guest outfits in Skipton, Abergavenny, Stockton and Beverley.
And overall champion will be crowned, with points awarded for the top 20 finishers in each of the hour-long crit races.
However, Elverson has vowed to rotate his squad throughout the competition as he target individual wins rather than the overall title. The sports director said:
“I would like to win a few of these. I am not overly concerned by the series result. I just want to go to rounds and try to win them.
“It would be good to represent but I am not going to roll the same riders over and over just to get a result in the overall.”
Elverson has picked an eight-man squad for the Otley Grand Prix tonight. And it is jam-packed with crit stars.
Chris Opie and Jack Pullar, who won Tour Series rounds in Redditch and Aberdeen respectively last month, are joined by 2016 sprints winner Rory Townsend.
George Atkins, who won the overall title in 2013, and in-form pair Harry Tanfield and Matt Nowell will also roll out in Yorkshire.
The Otley team is completed by Sam Lowe and Mirfield’s Jake Womersley. Riders will complete 24 laps of the circuit, for a total distance of 50km.